Drag and Drop Website Builders or Hiring a Website Developer? The Best Alternative for Building Your Business Website
Before the introduction of drag and drop website builders such as Wix, Weebly, and GoDaddy, getting a business website up and running demanded that businesses hire the services of web developers. Thanks to DIY platforms, companies are more in control of their choices, as DIY platforms do not require coding expertise to set up a website. Anyone with some excellent computing skills can quickly design, edit, and create a website without interacting with code.
Consequently, with the choices of website builders and website developers at your disposal, what is the best alternative for building your enterprise website?
Factors to consider when putting up a business website
There are more than a dozen factors to consider when putting up a business website. However, the most important ones include:
A good Content Management System (CMS)
The success of any business with an online presence lies in the quality of information regularly delivered to its target audience. Thus the need for an excellent Content Management System. A reputable CMS should fulfill your unique business requirements in terms of (but not limited to):
- Easy administration
- Powerful publishing tools
- Built-in SEO tools
- Integration with other portfolios such as social media platforms
- Detailed analytics
- Flexibility in terms of customization and scalability
- Backup functionalities for seamless migrations
Choosing a web host to power your website typically depends on the particular needs of your business. For instance, most small enterprises and startups can do well with a shared server hosting plan if they are anticipating low traffic and publishing content that is relatively not media-rich.
On the other hand, dedicated server hosting options are entirely customized to suit the needs of a business. And are mostly leveraged by large location-sensitive enterprises whose operations and revenue generation can be heavily damaged by compromised performance.
If your business anticipates running a website that collects, stores and processes customer data such as security card details or delivery addresses. It would be best if you implement robust security measures to protect the integrity of such information.
When to use a Do-it-Yourself website builder tool for your enterprise website
Using a DIY website builder tool is a viable option when the implement meets three of the above-highlighted factors, and you need to establish a quick online presence. Furthermore, if you have a good mastery of essential technical expertise required to put up a website and do not need something complex, then a DIY website builder comes a long way in saving your limited budget.
When to engage the services of a website developer for your business website
If you need something more complex than your technical prowess can meet, then engaging the services of a web developer would be appropriate in coming up with your business website. Furthermore, if you want something unique that gives your business a personalized online identity and anticipates future scalability, then a professional will come in handy in implementing whatever ideas you have in mind for your enterprise’s website.